Baauer

Egyptian activists and youth perform the "Harlem Shake" in front of the Muslim Brotherhood headquarters in Cairo on February 28, 2013. (Gianluigi Guercia/AFP/Getty Images)

Harlem Shake, The Life-Ruining Meme

At its peak, the video meme that exploded around Baauer’s unexpected No. 1 smash “Harlem Shake” turned into a seemingly ubiquitous sensation, with 4,000 of the viral clips being added to YouTube on a daily […]

03/07/2013

Baauer (Courtesy Mixed Management)

Billboard YouTube Overhaul: Baauer’s “Harlem Shake” Tops New Hot 100

In a surprising move, it was announced this week that Billboard and Nielsen have changed the methodology which determines the Hot 100 singles chart by including authorized YouTube views in the equation. The long-standing music […]

02/22/2013

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