Hear Ed Sheeran’s New Song ‘Don’t’ In a Beats By Dre Commercial

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(Christie Goodwin for Atlantic Records)

(Christie Goodwin for Atlantic Records)

By Shannon Carlin

If Ed Sheeran’s new song “Don’t” tells us anything, it’s that you don’t want to cheat on this feisty redhead.

In a new commercial for Beats By Dre, Sheeran reenacts the making of the Rick Rubin and Benny Blanco co-produced track off his upcoming album, X (out June 23) and gives fans a taste of the rather angry ode to a girl who broke his heart.

Related: Watch Ed Sheeran — Plus a Drunk Puppet Version of Himself — Get Down in ‘Sing’ Video

Sheeran locks himself away in a hotel room that will soon become a makeshift studio. With a little help from Dre’s Beats Solo 2 headphones, which are “designed for sound, tuned for emotion,” Sheeran eviscerates a girl who played him for a fool, singing, “I never intended to be next/But you didn’t need to take him to bed, that’s all.”

Read more about Ed Sheeran’s new song on Radio.com

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