Madonna and her daughter, Lola, have confirmed that singer Rita Ora is the official face of Material Girl. I can’t wait to see those ad campaigns! Rita is gorgeous and a perfect fit for the junior clothing line!
Rita Ora, 22, will be replacing Georgia May Jagger. Madonna and Lola shared their thoughts on their new Material Girl!
“Rita is a talented beauty but what really drew us to her is the confidence she oozes through her music and her unique sense of style. On stage or off, in photos or on the street – she’s a magnet! This is what the Material Girl brand is all about!”
The Material Girl line is sold in Macy’s in the US, The Bay in Canada, plus in Europe and Australia. The Fall 2013 advertising campaign featuring Rita Ora will launch in July. Let’s have a Madonna throwback moment!